It’s that time of year. Some love it, others hate it and I’m sure a fair few are indifferent. I love this time of year for a few different reasons:
People have always said to me that 'when you have kids, time flies'. Never a truer word said. This is a favourite time of year for me because it’s the first proper break in the new school year, it’s dark outside early, the kids are exhausted and it’s getting colder. We all want to get together, rest, relax and enjoy each other's company. It’s the time of year we enjoy curling up on the sofa with a good film, comforting hot chocolates and soft brushed cotton PJs - you know that yearning for all things cozy. So ‘carpe diem’ - seize the day - and let’s enjoy these moments while we can.
Staycation or Vacation?
Christmas time is a funny one for holiday plans. The emphasis is much more on family and close friends, with many of us making an effort to come together and celebrate the end of the year. Some of us have family nearby and some make the pilgrimage home further afield. I love London at this time of year because so many people do go away. Everything slows down and becomes less stressful. People seem to be more friendly and relaxed. When we’re here we love layering up (in Derek Rose cashmere of course!) and going for walks on Hampstead Heath. It’s a great time to visit the Heath as so few people go in Winter compared to the madness of the Summer masses. Secret's out...Our walk to and from the Heath takes us past a lovely, local, quintessentially English gastropub where dogs and annoying children are both welcome in equal measure…even mine. Nothing quite like a Sunday roast, a roaring real fire and, sometimes, a cheeky Pale Ale on a cold, Winter’s day. It’s called The Wells should you happen to be in the area.
I’m Out of Here
For our family, being part Swiss, part English, Christmas often means flying to Switzerland where we meet up with the rest of the family. We stay in Basel first where we can enjoy the local ‘Vita Parcours’ running and fitness course in the forest nearby; made more fun these days by being able to have the kids join us. As ever, I’ll run in my Basel t-shirt and shorts or throw on my devon sweatpants if it’s getting a bit chilly. I’m running in Vivo Barefoot shoes these days as I am switching over to barefoot running…slow progress but enjoyable. We then head over to the Alps where we usually get a flat through AirBNB and pile in. This time of year in the mountains with even more kids, cousins and the like is special. A garden covered with snow goes a long way in the world of children’s entertainment. We’re also lucky enough to get out on the pistes together, pretend to ski hard and then ‘recover’ with mulled wine and hearty Swiss fare high up on the mountains. Bliss.
I often write about Feel-good Living and ‘free time moments’. The fact is, we design specifically for these moments. When I’m enjoying the Christmas holidays, going out on walks, cozying up at home, hitting the pistes, playing in the snow with my kids; these are all the moments for which my team and I create our products. When my kids come down in the mornings in their micromodal or brushed cotton PJs. When we’re all on the sofa together watching a movie in our loungewear or leisurewear. When I’m putting my ski gear on and grabbing my micromodal t-shirt for my base layer. When I get home after skiing, get out of my heavy, mucky gear and throw on my jersey jogger pants and pullover hoodie. When we go out for dinner and I’m super comfy but smart in my Ramsay polo or my new Jacob sea island cotton sweater…I’m a little bit proud. Proud of the people I work with and our shared commitment to helping people enjoy their free time.
So, on behalf of all of us at Derek Rose, thank you for being our customers and have a lovely end of year. And, to my Team, thank you for being part of Derek Rose and working so hard to make our customers happy this year. Enjoy your well deserved holiday break. See you in 2020.
CEO, Derek Rose